By: Kate Froehlich
Each week, this blog will compile and give a insight into each article posted on the Facebook page or recommended by PRSSA members. Feel free to submit any ideas you may have at email@example.com.
- A congressional investigation poses problems for public relations, as PRSA now needs to defend the importance of the industry, especially in government.
- Target has found success by positioning itself as a fashionable discount retailer, using humor and giving important information to customers.
- Public relations is important to be understood by startups. Keep in mind that you want to get good press in locations that benefit your business and use that to communicate what your brand really is.
We also had a great time at Regional Conference this week! Look to see more information about how it went soon.